There are several factors that can contribute to split ends such as styling, heat damage or bleaching. There are some things you can do to prevent split ends. Use a moisturizing shampoo and conditioner that hydrates your hair and avoid products with sulfates. Try to avoid using heated styling tools, if you do use them, make sure to use our Heat Protection. Our products contain gentle ingredients with substances that nourish your hair and scalp, are free of sulfates, parabens and cyclic silicones and are 100% vegan.